Content Marketing & Strategy in Kansas
In content marketing, the goals are clear. Businesses need to attract new customers, guide them through sales funnels, and convert them into loyal clients.
At LP Creative Co., we believe those phrases can be distilled into one very important theme: Connection.
Once you attract your audience — before you lead them through your strategies, before they become long-term clients — you have to offer content they can connect with, that they find distinctly valuable to their business. That’s how you stand out, and it’s not easy to do alone.
Our content marketing specialists and writers play a crucial role in helping you find that strategic connection. From search engine optimization to lead generation, LP Creative Co. provides high-quality, useful content that strengthens your brand and establishes a reputation of excellence within your industry.
For a FREE consultation contact the content marketing
experts at LP Creative Co.
Why Choose LP Creative Co.
Data Driven
LP Creative Co. excels in blending creativity with strategy. We create content that is relevant, useful, and driven by key indicators for your industry.
End-to-End Solutions
When you work with us, you get the full package — from keyword research to SEO-friendly writing, LP. Creative Co. is your one-stop-shop.
Customized Content
Our content marketing experts will work directly with you to ensure that your marketing represents your brand authentically and specifically. No cookie-cutter content here.
What Makes Content Marketing Effective?
The purpose of content marketing is to not only grab the attention of your desired audience, but strategically guide them through the steps that will ultimately turn them into clients. That’s when it’s effective.
LP Creative Co. uses clear, measurable goals and valuable custom content across the platforms that are most useful to your business — from social media, to video and podcasts, even to print marketing. We’ll help you determine the platforms that will garner the highest impact, and implement the strategies that deliver results.
What Customers Are Saying
Our Content Marketing Services
Potential clients are looking for content that provides value that is specific to their needs. This makes a deliberate content marketing strategy an essential tool as you work to connect with these audiences. Through optimized content, social media posts, and email marketing, our experts will help you reach customers in diverse ways on the platforms that make the most sense for your business. Supplemental content like case studies and blog posts offer an authoritative resource for your business, positioning you as a leading figure in your industry, driving traffic and lead generation to your business.
Blog Writing &
Optimizations
SEO-focused blog and landing page content is a highly-effective way to share relevant industry information, drive traffic to your site, and prove to viewers you provide knowledge-based content. This elevated level of strategic connection allows for better conversions and memorable brand awareness. Long-form content pieces like blogs pose mutual benefit to both you and your clients — promoting your business and providing real-world value to your existing and potential customers. Implementing a creative blog content strategy pushes you forward in the competition and positions you as a go-to industry resource.
Social Media
Content Creation
Effective social media marketing is more than simply posting on one platform once a day. Success lies in knowing your audience — knowing what platforms they use and why — and providing content with a plan and a purpose. The content you post on LinkedIn will be different than what you share on Instagram, and knowing the right tone and content type for each platform is key. The team at LP Creative Co. understands which types of content perform better in each platform’s algorithm, and use that knowledge as we create social content that generates organic engagement with the right people.
Email Marketing
Campaigns
Email marketing can be a powerful tool in your efforts to connect with your audience in a way that brings in — and retains — valuable clients. Offering direct, personalized communication that can be targeted to different sections of your ideal customer base, email marketing is able to provide higher, recurring ROI. Smart links, easy accessibility, and automation tools make email marketing efficient, measurable, and adaptive to changing customer behaviors..
Case Studies
& White Papers
Case studies and whitepapers fall into the long-form content category, but are built with a distinctly elevated level of strategy, formality, and presentation than blogs. Case studies and whitepapers detail factual scenarios pertaining to your business with high-integrity sourcing. These highly-technical content pieces not only provide useful information to your audience, but more importantly position your business as qualified, trustworthy, and capable of success in a measurable way.
Amplify Your Reach With Targeted Content Distribution
Our team at LP Creative Co. focuses on creating authoritative, engaging content that is skillfully targeted to your prospective customer base. We make it a priority to work closely with you as we craft this content, ensuring that what we provide reflects your brand’s identity and individually appeals to the different customer demographics you are trying to reach. We believe that the best content can’t be one-size-fits-all — it has to accurately represent your business and its values through specificity, research, and creative strategy.